Breaking the Net: How 'Gangnam Style' Redefined Viral Fame in 2012

Dive deep into the sociology of virality as we unpack the cultural shockwave of Psy’s billion-view breakthrough.

Dive into the viral sensation of 'Gangnam Style' and explore how this 2012 phenomenon transformed the landscape of internet fame. This episode unpacks the cultural, social, and technological factors that propelled Psy's catchy dance into global stardom, illustrating why it resonated across diverse audiences. Listeners will gain insight into the mechanics of virality and how a single video can reshape pop culture and online communities forever.